div class=weblinks weblinks-item weblinks-link-10318 div class=weblinks-body pSales reps need access to customer data while in the field, but they don't need access to the entire database -- they're best served by a system that is streamlined for their purposes. Also, it's important that the data be properly secured against theft or loss. And it's critical that a mobile CRM system functions well as part of the overall CRM system. Fragmentation means failure./p /div!--class=weblinks-body-- /div!--class=weblinks weblinks-item weblinks-link-10318--

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