h4iWill Host Joint Webinar to Focus on b"Open Source Hype vs. Reality"/b/i/h4 pbLAS VEGAS, NV/b -- September 21, 2009 ? Varien, the Magento company, and Lyons Consulting Group today announced the launch of an alliance with the goal of fostering education and market awareness around the Magento open-source eCommerce solution. The alliance will kick-off with an educational webinar titled ?bOpen Source: Hype vs. Reality/b? featuring Roy Rubin, CEO of Varien, the Magento Company and Jamie Kail, Director of eCommerce Services of Lyons Consulting Group./p p?eCommerce Retailers are demanding platforms that drive innovation and provide value and we have been seeing Magento Enterprise deployments by mid-market retailers steadily increase every day,? said Rubin. ?While open source solutions have penetrated and achieved widespread adoption, many still question whether an open source eCommerce platform can provide innovative capabilities for their business. Magento answers these doubts with a clear, resounding ?yes?. If you?re not already realizing the benefits of that value proposition, we want to help you get on the train.?/p p?There?s a lot of confusion around open source platforms in the market right now,? said Rich Lyons, President and CEO of Lyons Consulting Group. ?It?s our goal, through this alliance, to dispel much of the misinformation about open source, especially in regard to scalability, security, and support.?/p pAs the offerings available in the eCommerce marketplace continue to grow, Lyons and Varien have teamed up to make sure that retailers have the right information to make informed decisions. Rubin said ?We are glad to work with Lyons Consulting Group to dispel myths and educate and inform retailers of options that can help them realize better value and achieve serious results.?/p pThe webinar will take place on Wednesday, October 21st at 10AM Pacific Standard Time/12 Noon Central Standard Time./p pIn the joint webinar, Rubin and Kail team up to answer the fundamental questions around open source commerce and Magento, including:/p ul class="disc" liWhat are the advantages and disadvantages of an open source platform?/li liIs an open source solution right for your business?/li liWhat are the real costs of the solution?/li liWhat are the key features and limitations of Magento?/li br/ pbAbout Magento/bbr/ Magento is a feature-rich, professional Open Source eCommerce platform solution that offers merchants complete flexibility and control over the user experience, content, and functionality of their online channel. Magento?s intuitive administration interface features powerful marketing tools, a catalog-management engine and is SEO optimized to give merchants the power to create sites that provide an unrivaled and rich online shopping experience for their customers, tailored to their unique business needs. The groundbreaking Magento platform is the fastest growing eCommerce platform on the market with over 1,000,000+ downloads to date. Designed to be completely scalable and backed by an extensive support network, Magento is the ultimate eCommerce solution. a href="http://www.magentocommerce.com"http://www.magentocommerce.com/abr/ Contact:br/ Koby Ozbr/ br/ (310) 954-8012 x223/p pbLyons Consulting Group/bbr/ Lyons Consulting Group is a customer-focused IT services firm specializing in e- commerce design, development and integration. The firm also offers expertise in ERP/business intelligence and collaboration solutions. Founded in 2003, LCG is based in Chicago but serves global and mid-market firms across North America and partners with Magento, Fit for Commerce, Demandware, PFSWeb, Oracle, SAP, and Microsoft. For more information, visit a href="http://www.lyonscg.com" target="_blank"http://www.lyonscg.com/a.br/ Contact:br/ Heather Swansonbr/ br/ (312) 564-3142/pbr /hr style="border:none; background:#bbb; height:1px; overflow:hidden;"/table cellpadding="0" cellspacing="0" border="0"trtd valign="top" width="90" align="left"a href="http://twitter.com/magento"img src="http://www.magentocommerce.com/img/magento_on_twitter.png" //a/tdtd valign="top" width="220" style="padding:0;"strongfont size="-2"FROM THE MAGENTO TWITTER FEED/font/strong/spanpa href="http://twitter.com/magento/statuses/4147196159"Varien and Lyons Consulting Group Launch Alliance to Advocate Magento to Retailers, Host Joint Webinar http://bit.ly/w358Z/a/ppa href="http://twitter.com/magento"strongfont size="-2"Follow Magento on Twitter ?/font/strong/a/p/tdtdimg src="http://www.magentocommerce.com/img/clear.gif" width="10px" /img src="http://www.magentocommerce.com/img/feed_separator.png" //tdtd valign="top" width="90" align="left"a href="http://www.magentocommerce.com/support/magento-user-guide-book"img src="http://www.magentocommerce.com/img/magento_ebook.png" //a/tdtd valign="top" width="220" style="padding:0;"strongfont size="-2"NOW AVAILABLE/font/strongpa href="http://www.magentocommerce.com/support/magento-user-guide-book"The Official Magento User Guide by Varien is here!/a/ppa href="http://www.magentocommerce.com/support/magento-user-guide-book"strongfont size="-2"Get your eBook today ?/font/strong/a/p/td/tr/tablediv class="feedflare" a href="http://feeds.feedburner.com/~ff/magento?a=ShmNUsJX8EY:BYp-iveW5t4:yIl2AUoC8zA"img src="http://feeds.feedburner.com/~ff/magento?d=yIl2AUoC8zA" border="0"/img/a a href="http://feeds.feedburner.com/~ff/magento?a=ShmNUsJX8EY:BYp-iveW5t4:7Q72WNTAKBA"img src="http://feeds.feedburner.com/~ff/magento?d=7Q72WNTAKBA" border="0"/img/a a href="http://feeds.feedburner.com/~ff/magento?a=ShmNUsJX8EY:BYp-iveW5t4:V_sGLiPBpWU"img src="http://feeds.feedburner.com/~ff/magento?i=ShmNUsJX8EY:BYp-iveW5t4:V_sGLiPBpWU" border="0"/img/a /divimg src="http://feeds.feedburner.com/~r/magento/~4/ShmNUsJX8EY" height="1" width="1"/

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